Current Events November 15, 2021
The search for the next local content creators has come to a close as YouTube and leading mobile services provider Smart Communications, Inc. (Smart) officially announced the 12 finalists for NextUp Philippines 2021.
NextUp is a contest that gives Filipino content creators a chance to realize their full potential and grow their YouTube career.
This year’s batch features an equally diverse pool of emerging talents from across the Philippines, which reflects YouTube’s commitment to diversity, equity and inclusion.
The 2021 finalists include a dermatologist, an author, a transgender man, and a chicken farmer among others, who are ready to inspire people and create great content using their stories and unique perspectives.
The 12 winners of NextUp Philippines 2021 are:
The NextUp winners will participate in an online Creator Camp where they will get a crash course on production techniques and receive in-depth training to further build their channels.
Previous NextUp winners, YouTube stars, and industry experts will also mentor them as they create their dream content.
They will also be getting guidance and strategic account management support from the Creator and Artist Development Team of YouTube.
A series of online training workshops for the non-finalists and other creators will be organized as well.
Each of the 12 finalists will receive an equipment stipend worth P100,000 and free data packs while three winners will be granted a 12-month endorsement contract with Smart.
“Filipino content creators are talented, passionate, and purposeful. Helping them realize their full potential is important to YouTube and we’re honored to collaborate with Smart to bring a bigger NextUp in the Philippines. Through NextUp, they will learn important knowledge and skills so they can thrive on the platform. When they succeed, not only they will inspire other content creators but they will be able to uplift the lives of people around them and use their channel to make a positive impact,” said Bernadette Nacario, Country Director of Google Philippines.
“Our support for Filipino content creators all these years stems from our commitment to bring amazing experiences to our subscribers through cutting-edge technology made simple by Smart. In the same way that we enable our subscribers to pursue their passions and share their craft powered by our world-class network, we’re glad to partner with YouTube to further hone and empower a promising breed of Pinoy content creators through the NextUp program,” said Lloyd R. Manaloto, First Vice President, Corporate Marketing & Strategy at Smart.
Filipinos can create and upload their own content, as well as stay updated with their favorite creators with the next-level speeds of Smart, the country’s fastest and most reliable 5G mobile network as reported by Ookla®, the global leader in internet testing and analysis. To date, Smart has already fired up around 6,400 5G base stations nationwide making it the country’s first, fastest, and widest 5G network.
Smart has also reasserted its dominance as the Philippines’ fastest mobile network for the fourth year in a row, based on analysis by Ookla of tests taken with Speedtest® covering the first half of 2021.
For more information on NextUp Philippines 2021 and to follow future collaborations with the NextUp finalists, follow Smart on Facebook www.fb.com/SmartCommunications, and Twitter and Instagram @LiveSmart.
Subscribe to the NextUp winners’ YouTube channels to follow their journey.